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        • Events & Networking

          • Overview
          • Upcoming Events
          • Limited Series
          • Chamber Awards
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        • WHAT’S NEXT

          ...
          Upcoming Events
          Engage & Learn

          Explore opportunities to connect and grow.

          arrow-go
          Read More
        • FEATURED EVENT

          ...
          Series
          2025 Government Affairs Forum | State Treasurer Deborah B. Goldberg

          Don’t miss our upcoming Government Affairs Forum with Massachusetts State Treasurer Deborah B. Goldberg.

          12/09/2025

          9:45am - 11:00am

          Greater Boston Chamber of Commerce

          arrow-go
          Read More
        • EXPLORE OUR PROGRAMMING:

          • Annual & Premier Events
          • Economic Inclusion
          • Small Business & Entrepreneurship
          • Digital Media & Marketing
          • Public Policy
          • Professional Development
          • Women’s Network
          • Workforce Development
          • Young Professionals Network
          • VIEW ALL PROGRAMMING
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          • Member Deals
          • Sponsorship Opportunities
          • Small Business Benefits
          • Connect with your Member Services Rep
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          Maximize Your Membership
          Unlock Value

          Take advantage of exclusive perks and programs for members.

          arrow-go
          Read More
        • ...
          Membership Directory
          Discover fellow Chamber members.

          Browse our directory to find and connect with member community.

          arrow-go
          Read More
        • ...
          Upcoming Events
          Stay Involved

          Join experiences that build relationships and spark ideas.

          arrow-go
          Read More
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        • Talent & Workforce

          • Professional Development
          • Workforce Development
          • Open Programs
          • DEI Resource Hub
          • Insights
        • WORKFORCE DEVELOPMENT (FOUNDATION) PROFESSIONAL DEVELOPMENT
          City Awake

          City Awake empowers young professionals in a variety of ways that encourages these rising leaders to stay invested in the region’s future success.

          Read More
          Boston’s Future Leaders

          Our Boston’s Future Leaders (BFL) program provides emerging leaders with a socially conscious and civically engaged leadership toolkit, as well as the opportunity to apply their knowledge through experiential assignments.

          Read More
          Massachusetts Apprentice Network

          The Massachusetts Apprentice Network convenes employers, training providers, and talent sources interested in developing and implementing apprenticeship programs in occupations across industries and statewide in fields such as tech, advanced manufacturing, healthcare, financial services, and more.

          Read More
          Strategic Communication for Better Collaboration

          Level up your leadership and communication in this Boston Chamber workshop for professionals—gain essential skills in team alignment.

          Read More
          Partnership with Boston Public Schools 

          The Chamber Foundation invites the business community to engage with Boston Public Schools leaders and their students to help build the future workforce.

          Read More
  • Policy & Impact
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          • Overview
          • Leadership Councils
          • Amicus Advisory Board
          • Government Affairs Forum
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        • ...
          Our Mission
          Expanding Opportunity

          Learn how we advance talent and small business growth.

          arrow-go
          Read More
        • ...
          Foundation Initiatives
          Programming That Empowers

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          arrow-go
          Read More
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BIMA logo

Building a Digital Brand
in a Connected World

December 2, 2025 5:30 pm – 7:30 pm Santander

Overview

  • Join us for a dynamic panel discussion on building a digital-first brand that resonates in today’s hyper-connected, content-saturated landscape.
  • Designed for marketers, media professionals, and brand builders—gain fresh insights and actionable takeaways to successfully launch or evolve your brand and elevate its digital presence.
  • Hear from Santander US and top voices from Boston’s leading brands and media agencies.

Tickets

  • Members & Government: Individual $65
  • Non-Members: Individual $85
  • Agency & Brand Package of 10: $550
Register Now
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  • Overview
  • Speakers
  • Agenda
  • FAQs
  • Sponsor
  • Location

Building Digital-First Brands That Break Through

Join us for an engaging panel discussion that will explore what it takes to build a digital-first brand that resonates in today’s hyper-connected, content-saturated landscape.

Hear from Santander US alongside top voices from Boston’s leading brands and media agencies. Together they’ll unpack the strategies, challenges, and creative innovations driving digital brand success, covering topics like:
  • Storytelling
  • Customer experience
  • Data-driven personalization
  • Platform strategy
Whether you’re shaping a legacy brand’s digital evolution or launching something entirely new, this conversation will offer fresh insights and actionable takeaways for marketers, media professionals, and brand builders alike.

ABOUT BIMA

BIMA, the Boston Interactive Media Association, serves a vibrant community of like-minded professionals from agencies, brands, publishers, and ad-tech companies with business interests in the New England market. As one of the Chamber’s newest networks, BIMA programming supports digital professionals through engaging thought leadership events, professional development programs, and fun networking opportunities.

Questions? Contact us.

Greater Boston Chamber of Commerce Staff
Angelica Medina

Senior Program Manager

Greater Boston Chamber of Commerce

Email Angelica

Speaker

Cenk Bulbul

Chief Marketing Officer, Santander Bank

Cenk Bulbul (pronounced Jenk) is the Chief Marketing Officer of Santander Bank. He joined the company in March 2025 from Walmart, where he led the Brand and Enterprise…Read more
Cenk Bulbul (pronounced Jenk) is the Chief Marketing Officer of Santander Bank. He joined the company in March 2025 from Walmart, where he led the Brand and Enterprise Marketing team at Walmart Connect.

A seasoned marketing executive with over 20 years of global experience, Cenk previously held senior leadership roles at Google, McKinsey & Company and Ogilvy. Cenk is known for leading high-performing teams and turning marketing into a powerful driver of business growth, combining resilient problem-solving with award-winning creativity.

At Google, Cenk held leadership roles at YouTube during the platform’s meteoric growth. These included serving as Head of Marketing for YouTube Shopping, where he built the marketing function from the ground up, Global Head of YouTube Ads Marketing, where he oversaw 2x+ revenue growth, and Global Head of Strategy, Insights, and Analytics for YouTube Marketing. At McKinsey and Ogilvy, he led digital marketing transformation, brand strategy, and full-funnel marketing strategy and planning for both high-growth mid-sized businesses and leading Fortune 100 brands.

He holds an MBA in Finance from Carnegie Mellon University and a PhD in Marketing from New York University.

See on LinkedInarrow-go
Jamie Butler, Brand 21
Jamie Butler

Founder & CEO, Brand 21

Jaime is a proven and innovative growth leader with over 25 years of experience driving brand transformation and market expansion for Fortune 500 companies and industry-defining…Read more
Jaime is a proven and innovative growth leader with over 25 years of experience driving brand transformation and market expansion for Fortune 500 companies and industry-defining startups in the pharmaceutical and biotech industry. She excels at elevating brand visibility and performance through scientific and data-driven insights, customer-centric innovation, and bold creative execution for patient, provider, and payer markets. As a seasoned expert in developing integrated brand campaigns, go-to-market strategies, and product and corporate launches, Jaime consistently delivers measurable results that align with business objectives in dynamic agency and industry environments. Her storytelling ability and strategic mindset allow her to craft compelling narratives and messaging that foster customer engagement, loyalty, and emotional connections.

Jaime possesses a deep passion for leveraging emerging technologies, including AI tools and innovations, to drive customer and brand insights, streamline operations, reduce costs, and establish differentiated brand positioning in competitive markets. As a Certified Professional Coach (CPC), she is recognized for building and mentoring high-performing, cross-functional teams that thrive on collaboration, innovation, and accountability. A trusted partner to C-suite leaders, Jaime blends creative problem-solving, analytical rigor, and vision to navigate complexity, unlock growth opportunities, and shape a brand and business strategy that drives long-term value and bottom-line growth.

See on LinkedInarrow-go
Nick Stamoulis
Nick Stamoulis

President, Brick Marketing

Nick Stamoulis is a recognized leader in B2B digital marketing with over 25 years of proven experience helping companies grow their brand visibility, generate leads,…Read more
Nick Stamoulis is a recognized leader in B2B digital marketing with over 25 years of proven experience helping companies grow their brand visibility, generate leads, and increase revenue. As President of Brick Marketing, Nick Stamoulis combines deep strategic insight with hands-on execution across the full spectrum of digital channels. Nick Stamoulis has built his 25+ year digital marketing career around core expertise in search engine optimization (SEO), content marketing, paid advertising, social media, and email marketing—disciplines where he has consistently delivered measurable results for mid-sized companies across manufacturing, technology, healthcare, logistics, and professional services. Nick’s ability to translate complex marketing strategies into actionable programs ensures that clients not only see increased website traffic but also achieve stronger engagement, conversions and lead generation. Nick Stamoulis is at the forefront of AI marketing and Generative Engine Optimization (GEO). He helps organizations adapt to the impact of AI-powered search and generative technologies while integrating these advancements into proven B2B marketing frameworks. His approach blends innovation with experience: leveraging AI tools to enhance efficiency, scale campaigns, and improve insights, while grounding strategies in decades of best practices that have stood the test of time.

See on LinkedInarrow-go

Agenda

  • 5:30 p.m. – 6:30 p.m. | Registration & Networking

    Attendees check in at the registration table and network with fellow attendees.

  • 6:30 p.m. – 7:15 p.m. | Panel Discussion

    Join our panelists for a moderated discussion.

  • 7:15 p.m. – 7:30 p.m. | Audience Q&A

    Attendees have a chance to ask our featured speakers questions.

FAQs

  • What is included in my registration?

    Drinks, passed apps, and access to a welcoming community of professionals over a great conversation!

  • What should I bring?

    An interest in connecting with professionals. Oh, and don’t forget your business cards and appetite!

  • What should I wear?

    Please come dressed for your day!

  • When should I arrive?

    Registration and networking begin at 5:30p.m.

  • Do I need to register in advance?

    We recommend registering in advance to secure your spot! We have a limited number of tickets available for this event due to capacity limits. Plus, BIMA events are some of the Chamber’s most popular.

  • COVID-19 POLICY

    The Department of Health and Human Services lifted the Presidential Declaration of a National Public Health Emergency arising from the COVID-19 pandemic on May 11, 2023. Therefore, COVID-19 will no longer be considered a national health emergency. The Greater Boston Chamber of Commerce will continue to monitor trends and act accordingly based on Centers for Disease Control (CDC) guidance.

    Your health and safety remain our top priority while attending programs, events, and meetings. COVID-19 vaccinations and boosters are strongly recommended. The Greater Boston Chamber of Commerce still follows exposure guidelines recommended by the Centers for Disease Control.

    If you feel ill or learn of an exposure before an event or meeting, whether with COVID-19 symptoms or others, please stay home and contact your healthcare provider.

    *Please note -If the venue or host of the program has additional policies or protocols, we will adhere to them and notify attendees in advance.

Sponsor

Santander Logo

Santander

75 State Street, Boston, Massachusetts

Get Directions

All cancellations must be received at least three (3) business days prior to the event to avoid being charged or to receive a refund.

The Greater Boston Chamber of Commerce encourages persons with disabilities to participate, and engage fully, in its programs and events.

If you anticipate needing any type of accommodation, including but not limited to, listening devices, closed captioning, large print, wheelchair access, allergies and environmental sensitivities, or if you have any questions about the venue, event format, or virtual platform, please contact us at [email protected].

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